Best Deals on SUVs You Can Buy Right Now
Consumer Reports has combed through national deals to find the best ones on good, safe, and reliable models
The new-car market remains a high-stakes roller coaster, with some models boasting notable discounts and others holding tight to their sticker price or even commanding a premium.
To identify the best deals on new SUVs, Consumer Reports’ analysts studied current national incentives to find models worth considering. To make sure the featured SUVs represent smart buys, we concentrated on models with a strong Overall Score, factoring in road-test performance, owner satisfaction, reliability, and safety. (Learn more about CR’s car ratings.)
Below, we highlight 10 SUVs from the 2025 model year that meet those stringent criteria and have incentives from Audi, Cadillac, Ford, Hyundai, Kia, Mazda, and Nissan.
CR's Build & Buy Car Buying Service
In addition to research and reviews, Consumer Reports offers members access to the Build & Buy Car Buying Service at no additional cost. Through this service, members can compare in-stock vehicles, see what others paid for the car they want, and customize their payments online. Once they find a vehicle they’re interested in, members can get up-front price offers online from local certified dealers. On top of national incentives, Consumer Reports members are eligible for additional incentive offers from select manufacturers through the Build & Buy Car Buying Service. Plus, members can get an instant trade-in value for their current vehicle to use toward their next car purchase.
Considering a Used Car?
Browse CR’s used-car marketplace.
