The Most Discounted New Cars Right Now
These models are selling below their sticker price, according to CR's exclusive analysis of car deals
Discounts this month are greatest on models from premium brands, but there are smart buys to be found across the price spectrum.
We recently published the best nationwide incentives for models recommended by Consumer Reports, the best new-car deals, and the best new SUV deals. Those forward-looking articles show where the best deals on good cars and SUVs can be found.
For the analysis presented here, we looked back at recent transaction data from TrueCar, a CR partner, to see where people found significant savings off the sticker price on 2024 models. We discovered there are incentives for many 2024 vehicles and quite a few models (admittedly skewing premium) selling for under the MSRP. This underscores the importance of knowing how much room is available for negotiation and what others have paid, information that’s available on our car model pages. The analysis shows that extra savings are available, and some people are leaving money on the table.
CR's Build & Buy Car Buying Service
In addition to research and reviews, Consumer Reports offers members access to our Build & Buy Car Buying Service at no additional cost. Through this service, members can compare in-stock vehicles, see what others paid for the car they want, and customize their payments online. Once they find a vehicle they’re interested in, members can get up-front price offers online from local certified dealers. On top of national incentives, Consumer Reports members are eligible for additional incentive offers from select manufacturers through the Build & Buy Car Buying Service. Plus, they can get an instant trade-in value for their current vehicle to use toward their next car purchase.